Luke Hohmann - Executives want Profit, not Value
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Why do executives prioritize profit over value? In this insightful session with Luke Hohmann, you'll uncover how profit influences decision-making and learn strategies for modeling both tangible and intangible benefits. Dive into the system of choices around pricing, packaging, and licensing to drive sustainable profit in any business.
Key Takeaways:
- Executives prioritize profit because it drives sustainable growth.
- Learn to model both tangible and intangible business benefits.
- Explore strategic choices in pricing, packaging, and licensing for profitability.
Recommended Resources:
- Software Profit Streams book by Luke Hohmann et al.**
- Profit Streams website
- LukeHohmann.com
Parting Word of Advice:"I hope you like what you do."****
About Luke Hohmann Luke Hohmann is a four-time author, three-time founder, and SAFe® Fellow, known for his work in Agile Product Management and Software Development. Creator of Innovation Games and Software Profit Streams™, Luke focuses on building sustainably profitable businesses. Connect with Luke Hohmann on LinkedIn.
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